{"title":"Beauty of Joseon","description":"\u003cp\u003eShop Beauty of Joseon skincare at Routine.\u003c\/p\u003e","products":[{"product_id":"beauty-of-joseon-red-bean-water-gel-100-ml","title":"Beauty of Joseon Red Bean Water Gel 100 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eA lightweight gel moisturizer that hydrates while helping maintain a balanced oil-to-moisture feel.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eIts fresh, non-greasy finish gives skin comfortable hydration and bounce without heaviness.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eOily, combination or dehydrated skin and warm or humid climates.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eHaenam red bean extract and a Triple Peptide Complex.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eApply a dime-sized amount after serum, morning and\/or evening.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eMoisturizer.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eUse a thin layer in the daytime and a slightly more generous layer at night; finish with SPF in the morning.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794209685722,"sku":"0D189","price":90.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/221005_redbean-water-gel-1_1.webp?v=1777042827"},{"product_id":"beauty-of-joseon-revive-eye-serum-ginseng-retinal-30-ml","title":"Beauty of Joseon Revive Eye Serum Ginseng + Retinal 30 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eA targeted eye serum that helps improve the look of fine lines, dryness and loss of elasticity around the delicate eye area.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eGinseng and retinal combine in a lightweight formula designed to support smoother, firmer-looking skin.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eDry or mature-looking eye areas, fine lines and reduced firmness.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eGinseng and retinal.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eApply a small amount around the eye area after toner or serum. Use AM or PM and introduce gradually if new to retinal.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eEye treatment, before moisturizer.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eUse sunscreen in the morning and avoid combining with strong exfoliating acids in the same routine if your skin is sensitive.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794240159962,"sku":"OI153","price":135.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/BeautyOfJoesonReviveEyeSerumGinseng_Retinal30ml.jpg?v=1777043071"},{"product_id":"beauty-of-joseon-relief-sun-rice-probiotics-spf50-pa-50-ml","title":"Beauty of Joseon Relief Sun : Rice + Probiotics SPF50+ PA++++ 50 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eA moisturizing SPF50+ PA++++ sunscreen that protects against UV exposure while keeping skin comfortably hydrated.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eIts creamy, moisturizer-like texture blends without a greasy feel and leaves a natural healthy glow.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eAll skin types, especially normal, dry or dehydrated skin.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients \/ Technology:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e30% rice extract, fermented grain extracts and UV filters.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eApply generously as the final step of your morning skincare and reapply every 2–3 hours.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eSunscreen, before makeup.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eLet it settle before makeup, then use a sun stick during the day for convenient reapplication.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794240225498,"sku":"DE081","price":117.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/BeautyOfJoesonSunRice_ProbioticsSPF50_PA_50ml.webp?v=1777043073"},{"product_id":"beauty-of-joseon-relief-sun-aqua-fresh-rice-b5-spf50-pa-50-ml","title":"Beauty of Joseon Relief Sun Aqua-Fresh : Rice + B5 SPF50+ PA++++ 50 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eAn ultra-light SPF50+ PA++++ sunscreen that combines broad-spectrum UV protection with fresh hydration.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eIt absorbs quickly without a sticky feel or visible white cast and leaves a subtle natural glow.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eAll skin types, especially oily or combination skin or anyone who finds richer sunscreens too heavy.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients \/ Technology:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e30% rice seed water, panthenol (vitamin B5) and UV filters.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eApply generously as the final morning skincare step and reapply every 2–3 hours.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eSunscreen, before makeup.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eApply in two thin layers and allow each layer to settle for comfortable, even coverage.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794240389338,"sku":"DK031","price":121.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/BeautyOfJoesonReliefAqua-FreshRice_B5SPF50_PA50ml.webp?v=1777043075"},{"product_id":"beauty-of-joseon-radiance-cleansing-balm-100-ml","title":"Beauty of Joseon Radiance Cleansing Balm 100 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eA balm-to-oil cleanser that melts away waterproof makeup, sunscreen and daily impurities.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eThe soft balm texture emulsifies cleanly with water and makes evening cleansing quick and comfortable.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eAll skin types, especially makeup and sunscreen users or anyone who double cleanses.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients \/ Technology:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eRice bran and grain-derived extracts in a balm-to-oil cleansing system.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eScoop onto dry skin, massage gently, add water to emulsify, then rinse thoroughly.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eFirst cleanse, preferably in the evening.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eFollow with a water-based cleanser after heavy makeup or water-resistant sunscreen.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794240454874,"sku":"24D045A","price":124.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/BeautyOfJoesonRadianceCleansingBalm100ml.webp?v=1777043077"},{"product_id":"beauty-of-joseon-matte-sun-stick-mugwort-camelia-spf50-pa-18-g","title":"Beauty of Joseon Matte Sun Stick : Mugwort+Camelia SPF50+ PA++++ 18 g","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003ePortable SPF50+ PA++++ protection with a soft-matte finish that helps control visible shine.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eThe non-greasy stick format makes sunscreen reapplication quick and convenient, even when you are on the go.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eOily or combination skin, shine-prone complexions and daytime reapplication.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients \/ Technology:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eMugwort, green tea, a sebum-control complex and UV filters.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eSwipe generously over exposed skin as the final morning step and reapply every 2–3 hours.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eSunscreen.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eUse a cream or fluid sunscreen as your morning base, then keep the stick for easy reapplication during the day.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794240585946,"sku":"MFY","price":117.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/BeautyOfJoesonMatteSunStickMugworth_CameliaSPF50_PA18g.webp?v=1777043079"},{"product_id":"beauty-of-joseon-light-on-serum-centella-vita-c-30-ml","title":"Beauty of Joseon Light On Serum Centella + Vita C 30 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eA brightening vitamin C serum designed to improve the look of dark spots and uneven tone while keeping skin calm.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eA stable vitamin C derivative is paired with a high level of centella for a gentler, soothing approach to brightening.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eDullness, visible pigmentation, uneven tone and sensitive-leaning skin.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e68% centella asiatica extract and 10% 3-O-Ethyl Ascorbic Acid.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eApply after cleansing and toner to face and neck, then follow with moisturizer. Use AM and\/or PM.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eSerum.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003ePair with sunscreen every morning to support your brightening routine.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794240684250,"sku":"BOJ-DG008","price":111.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/Beauty-of-Joseon-Light-On-Serum-Centella-Vita-C.webp?v=1777043081"},{"product_id":"beauty-of-joseon-green-plum-refreshing-toner-aha-bha-150-ml","title":"Beauty of Joseon Green Plum Refreshing Toner AHA+BHA 150 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eGently exfoliates dead surface cells to help refine rough texture and keep pores feeling clearer.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eA mild AHA + BHA blend refreshes the skin while green plum and mung bean extracts keep the formula comfortable.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eTexture, dullness, clogged pores and mild congestion.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eGreen plum water, mung bean extract, AHA and BHA.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eAfter cleansing, apply with hands or a cotton pad, avoiding the eye area. Start a few times per week if your skin is sensitive.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eExfoliating toner, before serum.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eAvoid stacking with strong acids or retinoids if you are irritation-prone, and use sunscreen during the day.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794240815322,"sku":"DDO10","price":117.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/BeautyOfJoesonGreenPlumRefreshingTonerAHA_BHA150ml.webp?v=1777043083"},{"product_id":"beauty-of-joseon-glow-serum-propolis-niacinamide-30-ml","title":"Beauty of Joseon Glow Serum Propolis + Niacinamide 30 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eHelps balance excess sebum and congestion while supporting a smoother, calmer and more radiant-looking complexion.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003ePropolis, niacinamide and a mild BHA work together to support clearer-looking pores without a heavy feel.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eOily or combination skin, congestion and visible pores.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e60% propolis extract, 2% niacinamide and 0.5% BHA.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eApply 2–3 drops after toner, morning and\/or evening as tolerated, then moisturize.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e⏱️ Routine step:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eSerum.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e✨ Routine tip:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eIntroduce gradually if you are sensitive to exfoliating acids and avoid layering with multiple strong exfoliants in the same routine.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":47794240946394,"sku":"EKY","price":111.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1825\/6602\/files\/BeautyOfJoesonGlowSerumPropolis_Niacinamide30ml22.webp?v=1777043085"},{"product_id":"beauty-of-joseon-glow-deep-serum-rice-alpha-arbutin-30-ml","title":"Beauty of Joseon Glow Deep Serum Rice + Alpha Arbutin 30 ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🌿 What it does:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eA targeted brightening serum that helps improve the look of dark spots, post-blemish marks and uneven tone.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💎 Why you’ll love it:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eIt combines rice-based hydration with a focused alpha-arbutin formula for a clearer, more even-looking complexion.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🧴 Best for:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eDullness, visible pigmentation and uneven skin tone.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e🔬 Key ingredients:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e68% rice bran water and 2% alpha-arbutin.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e💧 How to use:\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003eApply 2–3 drops after toner, then follow with moisturizer. 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